CCPA's potential impact in the automotive space
While the California Consumer Privacy Act has impacted businesses in all sectors, one industry that has been steadily barreling toward compliance is the automotive industry.
Simply put: The new “oil” in the automotive sector is data. Vehicular data is needed to enable repairs, ensure and promote security both in vehicles and on the road, identify and predict performance and maintenance, as well as enable the industry to develop better solutions for drivers and passengers. Whether you drive to work every day, carpool or simply rent a car on vacation, it’s likely that you have data passing to a car manufacturer more than a handful of times a month. And, until recently, this data collection was business as usual for the auto industry without much fanfare or discussion.
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